Category Best Project of Public Building or Facility
About the project (provided by the applicant) The design concept for Jaipur Rugs is a harmonious fusion of tradition and contemporary sensibilities, crafted to reflect the brand's deep-rooted connection to Indian craftsmanship & global design excellence. The linear plan has been conceptualized as an immersive journey that guides visitors through a curated storytelling environment - blending heritage craft with thoughtful spatial engagement. Inside, the space transforms into a sanctuary for handmade rugs. Rug textures define key activity zones while maintaining an open, breathable layout. Palette of earthy tones, warm reds, sandstone toned textures & brass accents draw from Jaipur's natural landscapes. Every detail in the space echoes the brand ethos - heritage meets innovation, craft meets contemporary. This is not just a retail experience, it's a narrative space where each visitor is invited to step into the world of Jaipur Rugs to witness the soul of hand-knotted art and the legacy it carries forward.
Location
United Arab Emirates
Project design year
2025
Applicant Pavitra & Associates
Vaishali Mahajan graduated in Interior Design from INIFD, Indore in 2009. After having worked with reputed designing firm for about 2 years (along with studies) in Indore, the design firm 'Pavitra & Associates' was formed in 2010. Later joined by Giriraj Neema in 2012 who has graduated in M.Tech Civil from Manipal University, Manipal in 2010. Pavitra & Associates believes that every project has to be master minded carefully taking into account the client brief, site conditions & economic frame.
Author of the project
Vaishali Neema
Visualization
Pavitra & Associates
Customer
Jaipur Rugs
Status of the project
Conceptual design
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